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Rebecca Anderson
Blog: How Air Purifiers Work: The Unfiltered Truth
(Written for Welter Heating) You may have heard that the quality of indoor air is often more polluted than outdoor air. So, why not just...


Rebecca Anderson
Blog: Books for Sales Managers - 'Dare to Lead' by Brené Brown
(Written for LinkedIn Sales) If you spend any time scrolling through your LinkedIn feed, you'll undoubtedly see countless posts extolling...


Rebecca Anderson
Blog: Got Product Contamination? FTIR Analysis Can Be the First Step in the Troubleshooting Process
(Written for Innovatech Labs) An unknown residue on a molded plastic part. Peculiar fibers present on plastic packaging. And adhesion...


Rebecca Anderson
Blog: Machine Learning in Finance: How to Get Started
(Written for Prophix) Machine learning has seemingly unlimited potential to make your Office of Finance more efficient and effective. But...


Rebecca Anderson
Blog: Shaking Up The Scenario Analysis Process
(Written for Prophix) Creating a scenario analysis without the correct tools can feel like you are shaking a Magic Eight Ball, hoping for...


Rebecca Anderson
Blog: The Quintessential Content Marketing Manager: Day-to-Day Responsibilities
(Written for Divvy) Busy professionals like to say that they have a million things to do. For content marketing managers, this number may...


Rebecca Anderson
Blog: Beyond Compliance - GDPR, CCPA & 3 Ways CDPs Build Customer Trust
(Written for Treasure Data) Compliance with data privacy regulations—such as the GDPR and CCPA—is paramount for any data-driven marketer,...


Rebecca Anderson
Blog: Build & Launch New Landing Pages (Without Stressing IT)
(Written for Pantheon) Marketers like to dream big, especially when it comes to websites. We’re always looking to optimize our sites to...


Rebecca Anderson
Blog: What Is Data Cleansing and Why Is It Important?
(Written for Introhive) Optimal customer data is non-negotiable for superior business outcomes. But dirty data often messes with an...


Rebecca Anderson
Blog: 3 Reasons Why Management Consulting Firms Need Relationship Mapping
(Written for Introhive) If your firm is struggling to attract and grow new business, you’re not alone. In fact, most professional...


Rebecca Anderson
Blog: The Role of Technology in Patient Care: Industry Experts Weigh In
(Written for Grayduck Health) In this era of healthcare consumerism, it seems there is often no difference in how we shop for cancer...


Rebecca Anderson
Blog: 3 Mysteries Solved with Materials Analysis
(Written for Innovatech Labs) If you’re involved in quality control or product development, you’re a detective. You spend your days...


Rebecca Anderson
Blog: Unlikely Scenarios - Experts Share their Least Accurate Predictions for the Future
(Written for Prophix) If this year has taught us anything, it’s that anything is possible — and not in a good way. When we sat down to...


Rebecca Anderson
Blog: To Delay or Not Delay - That Is the (Legacy Liability Management) Question
(Written for Antea Group) There are different approaches to legacy liability management and environmental remediation. Learn when it...
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